Digital marketing, online marketing, internet advertising. Whatever you call it, an online marketing company is a great deal. After all, internet use has more than doubled in the last decade and these changes have had a major impact on the way people buy products and interact with businesses.
Digital marketing is not just any type of marketing, it is a way to connect and influence your audience. The real difference is that you can make an impact by reaching out to their customers online.
The word 'digital transformation' may sound vague, but the real results are easy to understand: we have years, but now we are seeing an unprecedented acceleration of change.When people in the professional sector talk about digital transformation, they are talking about understanding digital technology and how to implement and integrate it into employees or day-to-day operations.
Top 5 trends of digital marketing
1. Interactive marketing
Interactive marketing uses content to attract viewers based on their engagement. It's like a conversation, but you don't have to be actively involved. A simple example of interactive marketing is an insurance company that offers free instant quotes.
2. Augmented Reality(AR)
is a new trend in marketing and sales strategies that allows brands to use the convenience of mobile devices to convey their experiences to customers.
3. Search Engine Optimization(SEO)
SEO stands for Search Engine Optimization, a technology that increases the amount and quality of traffic to your website through organic search results.
4. Social Commerce
Over the past decade, the e-commerce industry has been booming and social media booming. This is not surprising. Savvy marketers use social trading as the norm, combining two and two. Brands can now sell their products directly on social media platforms and get the most out of social advertising.
5. Smart bidding in Paid Ads
Smart bidding, also known as auction bidding, is pay per click ads that use machine learning to optimize for conversion bids. The high competition and vast audiance changed the rules of bidding, we are commited to provide highly optimized bidding solution and converting visitors into clients.